Visit North Carolina
We incorporated new tourism branding, Firsts That Last, throughout this client’s guide.
2017-PRESENT
ANNUAL ISSUES: 1
WORK PERFORMED
Annual Travel Guide (3 Covers)
Augmented Reality Covers
Biannual Travel Guides
Drawing on authentic experiences found in all 100 counties, The Official North Carolina Travel Guide introduces fresh ways to explore cities, towns and outdoor wonderlands. To underscore the diversity of travel options, the guide features a different cover for each of the state’s three major regions: Mountains, Piedmont, and Coast.
Editorial Development • Photography • Managing Timelines • Copywriting/Proofreading • Design and Layout • Production (Printing and Shipping) • Digital Edition and Social Media Extensions • Ad Sales • Marketing Support • Consulting Services • Consumer Insights/Research • TV Programming • Augmented-Reality Covers